Do you want to become an influencer?
A) Warm up: What is an influencer?
- What is an influencer?
- What do influencers do?
- Do you follow any influencers on social media? What type of content do they share?
Click on on the image below or grab the QR code and answer the following question: What skills do you think influencers need? Write as many as you can.
B) Vocabulary: match the words and phrases with their meaning
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1. Question
Can You Match These Words to Their Definitions?
Sort elements
- monetize
- content
- tiktoks
- reels
- content creator
- sponsored
- niche
- influencer
- engagement
- brands
- followers
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to earn money from something, especially by turning an activity or service into a source of income.
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information or material that is created and shared online, such as videos, articles, or images.
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brief videos made using the TikTok app, usually featuring music, dance, or creative challenges.
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short video clips that are typically entertaining or informative, often used on social media platforms.
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a person who produces and shares original material, like videos or blogs, for an audience.
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financial support given by a company to promote their products or services through someone else's platform.
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a specific area of interest or market that appeals to a particular group of people.
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a person who has the power to affect others' opinions or behaviors, often through social media.
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the interaction between users and content, including likes, comments, and shares on social media.
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names or symbols that represent companies and their products, helping consumers identify them.
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people who subscribe to or regularly view someone's social media updates or posts.
CorrectIncorrect
C) Reading: How to become an influencer
Before Reading: What do you think is the best part about being an influencer? What could be difficult?
Read the text below and answer the questions. You can also listen to the audio version of the text while reading.
How to become an Influencer
Becoming a successful influencer involves more than just posting random photos or videos online. It requires strategic planning and dedication to your chosen niche. First, define your area of expertise or interest and ensure your content aligns with it consistently. This way, you attract followers genuinely interested in your message. Invest time in creating high-quality posts, reels, and tiktoks, as they are essential for capturing attention and encouraging engagement.
Next, cultivate relationships with brands that align with your personal brand. When you begin receiving sponsored opportunities, choose them carefully to maintain authenticity with your audience. Remember, maintaining trust with your followers is paramount for long-term success. As a content creator, use analytics to track which posts perform best, and consider how you can monetize your endeavors without compromising your values.
(130 words)
Can You Tell which Sentences are True and which are False?
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Question 1 of 7
1. Question
Achieving success as an influencer is primarily about posting frequently on social media.
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Question 2 of 7
2. Question
Consistency in content related to a specific niche is crucial for attracting a dedicated audience.
CorrectIncorrect -
Question 3 of 7
3. Question
High-quality content is not necessary for gaining attention and engagementCorrectIncorrect -
Question 4 of 7
4. Question
Building relationships with brands that do not align with your personal brand is recommended.
CorrectIncorrect -
Question 5 of 7
5. Question
Trust with followers is essential for an influencer’s long-term success.
CorrectIncorrect -
Question 6 of 7
6. Question
Analytics are used to identify which posts are least effective.
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Question 7 of 7
7. Question
Monetizing content should be done without compromising personal values.CorrectIncorrect
D) Becoming an influencer
Watch the video and answer the questions below
Can You Tell which Sentences are True and which are False?
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Question 1 of 7
1. Question
Achieving success as an influencer is primarily about posting frequently on social media.
CorrectIncorrect -
Question 2 of 7
2. Question
Consistency in content related to a specific niche is crucial for attracting a dedicated audience.
CorrectIncorrect -
Question 3 of 7
3. Question
High-quality content is not necessary for gaining attention and engagementCorrectIncorrect -
Question 4 of 7
4. Question
Building relationships with brands that do not align with your personal brand is recommended.
CorrectIncorrect -
Question 5 of 7
5. Question
Trust with followers is essential for an influencer’s long-term success.
CorrectIncorrect -
Question 6 of 7
6. Question
Analytics are used to identify which posts are least effective.
CorrectIncorrect -
Question 7 of 7
7. Question
Monetizing content should be done without compromising personal values.CorrectIncorrect
E) Discussion:
Would you like to be an influencer? Why or why not?
What are the benefits and challenges of being an influencer?
Which niche would you choose if you were an influencer? Why?
Do you think being an influencer is a ‘real job’? Why or why not?”
How do influencers affect your buying decisions? Have you ever bought something because of an influencer?
Do you think anyone can become an influencer, or does it take special skills?”
Should influencers be responsible for what they promote to their followers?
F) Writing: You must be logged in to write.Write a short paragraph on the advantages and disadvantages of becoming an influencer
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Question 1 of 1
1. Question
What are the advantages and disadvantages of becoming an influencer?
Write 150 to 200 words.
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